Fit for Life - Fit for Business: Guy Blakey, Founder of Pooch and Mutt 16.00 - 16.45

FH INSPIRES: SUNDAY 16.00 - 16.45

fit for life - fit for business

In 2011, Pooch & Mutt Founder Guy Blaskey was out of shape and running a small business with little growth and no real direction. Then, having never run a mile in his life, Guy was challenged to run a half marathon to raise money for a friend's charity. Following this gruelling experience Guy signed up for the London Marathon and ramped up his training and improved his lifestyle. Guy took the mentality of his new healthy lifestyle and training regime and applied it to his business.

Pooch & Mutt's healthy dog food recipes are based on concepts that Guy learnt while experimenting with sports nutrition in training, and learning about the power that nutrition has to help both humans and dogs lead happy, healthy lives.

Guy created a business plan for Pooch & Mutt based on the same principles as a marathon training plan. This plan has driven huge success with Pooch & Mutt growing over 440% in the last 3 years and currently being stocked in Tesco, Waitrose, Whole Foods, Amazon, Ocado and Pets at Home.

Guy has since gone on to complete 2x London Marathons, 7x Olympic Triathlons and a half Ironman and is now throwing himself into Crossfit.

Guy's philosophy is that a healthy business needs the directors to live a healthy life and his main piece of advice to improve your business is to run outside for at least 30 mins at least twice a week.